Aiming for success with an experienced skipper aboard the first true low-carbon boat
For : - Your CSR policy, - Your internal and external ecosystem, - Your public image, - Your customers and partners, - Your employees.
Races (ranking)
Vendée Globe 1996/97 (2nd)
Transat Jacques Vabre 1997 (2nd)
Around-Alone 1998/99 (2nd)
Transat Jacques Vabre 1999 (5th)
Transat Anglaise 2000 (8th)
Vendée Globe 2000/01 (4th
Vendée Globe 2004/05 (unranked)
Apivia Mutuelle
Linkedout (Vulnérable)
Maître Coq
Charal
Initiatives cœur
Bureau Vallée
Hugo Boss
Yes we cam (Jean le Cam)
L’Occitane
Boat
2nd
6st
1st
13rd
Withdrawal
3rd
Withdrawal
4th
11th
Sport Ranking
6 ,758
4,245
3,140
3,058
2,416
2,300
1,683
1,550
1,438
Media value (K€)
29,176
21,316
17,197
9,859
7,300
14,910
9,812
8,339
6,490
Number of media coverage
Investment (K€)
1,900
80
2,000
500
500
800
1,400
Media value (K€)
11,000
1 ,00
19,000
1,000
800
9,000
5,000
Ratio
x7
x10
x10
x1,5
x1,1
x11,8
x3,6
ROI Media from Marc Thiercelin
ROI Médias Vendée Globe 2020/21 KANTAR data from 8 November 2020 to 28 February 2021
Budget
Promises
