Storytelling with Impact Sailing sponsorship allows brands to tell a meaningful story and share their values. The sport benefits from new technologies (onboard cameras, virtual races), immersing spectators in the heart of the event.

Sailing is a human adventure A human alone facing the elements (potential for identification and sharing). The partner company conveys a committed and positive image.

Facing up to the elements on a low-CO2 boat makes the company aware of and respectful of the world around it. The sponsor is associated with values shared by the general public, with a civic-minded image. On this project, the company will be at the initiative of a real evolution.

Man facing the sea commands the respect of the public A sailor racing his boat symbolises the ultimate voyage. The skipper is a human being, an explorer, a cold-blooded sage, a modern-day conqueror with whom companies can identify. Sailing is also a doping-free sport.

Sponsorship in Sailing